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MEET ERICA

By college, I’d accidentally gone viral on YouTube with a Beyoncé cover that racked up over 570K views. Seeing comments pour in from people all around the world made me realize the power of personal branding before that was even a term most people used.

If you really know me, you know I love Boosie. I know, I know — it sounds a little wild to kick off an About Me page with that, but hear me out.

Here’s the true story: when I was a teenager, my mom came into my room frustrated about how high the cable bill was. She asked if I even watched all those channels, and I told her, “No, I don’t watch TV anymore. I’m always on the internet — you can cut the cable, just keep the Wi-Fi.” That moment still makes me laugh, but it was also a glimpse into the way I saw the future. I knew the internet wasn’t just a trend. It was about to change everything.

"I told mama I'm thuggin on the internet, we don't need cable." True story!

I got my first Gateway computer at 11 years old, and it completely opened my world. I spent hours online, fascinated by the fact that I could learn, connect, and explore in ways I never imagined. By high school, I was teaching myself to code websites and MySpace pages. By college, I’d accidentally gone viral on YouTube with a Beyoncé cover that racked up over half a million views. Seeing comments pour in from people all around the world made me realize the power of personal branding before that was even a term most people used.

From there, my career path zigzagged through radio sales, television, corporate work at AT&T, and eventually entrepreneurship. I learned the ropes of media, marketing, and — most importantly — sales. I’ll never forget sitting at AT&T one night making deposits for the company, realizing I’d just brought in thousands of dollars for them with skills that could be building my own future. That was the spark that lit everything.

THINGs I LOVE THE MOST

Slow mornings with Jesus, my husband, my children, good skincare, a bold lip combo, making gumbo in EVERY season and LSU + Saints Football! 

About

ERICA

From coding MySpace pages to going viral on YouTube, Erica has always been ahead of the curve online. A Louisiana native with a love for Boosie and a passion for sales, she now helps entrepreneurs turn their influence into income and build businesses that last.

"When you learn the skill of sales, you’ll never feel stuck again. It’s the one skill that can keep you from ever going broke."

LOVES: Jesus, family, freedom, helping others make money, building automated sales systems, Target runs, crawfish boils, anything techy, and traffic stop karaoke (because I put on a show everywhere, LOL).

COOL THINGS THAT

YOU SHOULD PROBABLY KNOW

01

married for 10 years this December!

02

We have a three-year old Goldendoodle named Gumbeaux

03

my grandmother was the first black woman in radio in Shreveport, La

04

I'm an artist at heart, and i love drawing sketching and painting.

just a small town

LOUISIANA

MAMA + ENTREPRENEUR

stressed about marketing?

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The way you tell your story is directly connected to your customer experience and how they remember your brand. We all need help talking about ourselves because in the beginning it can feel pretty vain. I'm here to help you get over that. Let's chat!

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Erica Smith is always on top of the content game, whether it's a weekly vlog, a new blog or an on the scene moment with the fam.. 

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